The Ultimate Guide to Benjamin Moore Paint for Homeowners and DIY Enthusiasts
- rprcontractors
- 6 hours ago
- 4 min read
Choosing the right paint can transform your home, but with so many brands and options, it’s easy to feel overwhelmed. Benjamin Moore has built a reputation as a top choice for homeowners and DIYers who want quality, durability, and beautiful colors. This guide breaks down everything you need to know about Benjamin Moore paint, helping you decide if it’s the right fit for your next project.

Why Choose Benjamin Moore Paint
Benjamin Moore has been a trusted name in paint for over a century. Homeowners and DIY enthusiasts appreciate the brand for several reasons:
Wide color selection: Benjamin Moore offers thousands of colors, including popular palettes and custom mixes.
High-quality formulas: Their paints provide excellent coverage, durability, and smooth finishes.
Eco-friendly options: Many products are low in volatile organic compounds (VOCs), making them safer for indoor use.
Availability: Sold through independent retailers, which often provide expert advice and color matching.
These features make Benjamin Moore a reliable choice whether you’re painting a single room or your entire home.
Understanding Benjamin Moore Paint Lines
Benjamin Moore offers several paint lines tailored to different needs and budgets. Here’s a quick overview of the most popular options:
Regal Select

Regal Select is a premium interior paint known for its smooth application and excellent coverage. It resists stains and holds up well in high-traffic areas. This line is a favorite for living rooms, kitchens, and bedrooms.
Aura

Aura is Benjamin Moore’s top-tier paint line. It offers superior coverage with fewer coats, outstanding color retention, and excellent durability. Aura is also highly resistant to fading and mildew, making it ideal for both interior and exterior projects.
Ben

Ben is a more budget-friendly option that still delivers good quality. It’s a great choice for DIYers who want solid performance without the premium price. Ben paint is easy to apply and cleans up with soap and water.
Natura

Natura is a zero-VOC paint designed for those sensitive to chemicals or looking for an environmentally friendly option. It has a smooth finish and good coverage, suitable for bedrooms, nurseries, and other living spaces.
How to Pick the Right Benjamin Moore Paint for Your Project
Choosing the right paint depends on the surface, room, and your goals. Here are some tips:
For walls and ceilings: Regal Select and Aura provide excellent coverage and durability.
For trim and doors: Use Benjamin Moore’s Advance line, which offers a smooth, furniture-like finish.
For exterior surfaces: Aura Exterior paint resists weather and fading.
For sensitive environments: Natura’s zero-VOC formula reduces odors and harmful emissions.
Consider the finish as well. Matte or flat finishes hide imperfections but are less washable. Eggshell and satin finishes balance durability and sheen, while semi-gloss and gloss are best for trim and high-use areas.
Tips for Using Benjamin Moore Paint Successfully
Even the best paint needs proper preparation and application to shine. Follow these steps for the best results:
Prep surfaces thoroughly: Clean, sand, and prime surfaces as needed.
Use quality brushes and rollers: Benjamin Moore recommends synthetic brushes for water-based paints and natural bristles for oil-based.
Apply multiple thin coats: This ensures even coverage and reduces drips.
Maintain proper drying times: Follow the label instructions for drying between coats.
Store leftover paint properly: Seal cans tightly and store in a cool, dry place for touch-ups.
Real-World Examples of Benjamin Moore Paint in Homes
Many homeowners have shared their experiences with Benjamin Moore paint:
A family in Chicago repainted their living room with Aura in the color “Revere Pewter.” They praised the paint’s smooth finish and how well it covered the old dark walls in just two coats.
A DIY enthusiast in Texas used Regal Select for their kitchen cabinets. They found the paint easy to apply and durable enough to withstand daily use.
Parents in New York chose Natura for their baby’s nursery, appreciating the low odor and safe ingredients.
These examples show how Benjamin Moore paint works well in different settings and needs.
Where to Buy Benjamin Moore Paint
Benjamin Moore paint is sold exclusively through authorized dealers. This means you won’t find it at big-box stores but rather at local paint shops and hardware stores. Buying from a dealer has advantages:
Access to expert advice and color consultations
Custom color matching services
Support for local businesses
Use the Benjamin Moore website to locate a dealer near you.
Cost Considerations for Benjamin Moore Paint
Benjamin Moore paint tends to be priced higher than some mass-market brands. Expect to pay between $40 to $70 per gallon depending on the line and finish. While this is an investment, many users find the quality and coverage reduce the amount of paint needed, saving money in the long run.
Final Thoughts on Benjamin Moore Paint
Benjamin Moore paint offers a balance of quality, color variety, and eco-friendly options that appeal to homeowners and DIYers. Whether you want a durable finish for a busy kitchen or a safe, low-odor paint for a nursery, Benjamin Moore has a product to fit your needs. Proper preparation and application will help you get the most out of your paint and enjoy a beautiful, long-lasting finish.
If you’re planning a painting project, visit a local Benjamin Moore dealer to explore colors and get personalized advice. Your walls will thank you.


